The most frequently asked question I have to answer is “how did you learn Internet marketing?” or the more selfish derivation of this question: “how can I learn Internet marketing?”. Now that old SEO Wolf doesn’t have anything against fair competition and I have been an advocate of networking among marketing professionals, so I don’t want to get over as a paranoid douche, trying to ward off potential threats to my marketing throne. However, I am forced to periodically disappoint people asking the above mentioned question by simply answering it: “by studying”.

Yes, now you know! I’m sorry to disappoint. No, there is no sure-fire method, there is no easy way and there is no “learn SEO in 10 easy steps” book I can recommend. And, most importantly, no, you can not fake having these skills and just ride the tide, as sooner or later you will be exposed for a phoney.

Well, by now, I think most dilletantes and wannabes have already left this page in disappointment, so, if you are still here reading this, I’m guessing you are truly interested in enriching your online marketing knowledge. So I will share with you a list of blogs and resources I use to gain insights into the ever-changing and exciting world of SEO and SEM…

Note: This list is being constantly updated and if you have a relevant blog or resource you would like to share, feel free to contact me and send me the link! Thank you in advance!

SEOMoz Blog – A great SEO resource, managed by the one and only Rand Fishkin.

SEOBook Blog – Aaron Wall’s SEO Book is the one-stop place to learn basic and advanced SEO techniques.

Matt Cutts’ Blog – When you enter the field of SEO, you start a relationship with Matt Cutts, whether you like it, or not.

Search Engine Land – A community effort to provide SE news and updates, lead by Search journalist Danny Sullivan.

Search Engine Round Table – The SE Round Table advertizes itself rightly as “the pulse of the Search community”.

Search Engine Journal – The SEJ is a 6 year old publication providing a community-oriented focus on Search and SEO techniques.

Top Rank Blog – A blog about Internet marketing, social media marketing and online PR.

Marketing Pilgrim – Andy Beal is the Marketing Pilgrim.

SE Watch Blog – Another community approach to SEO, SEM and the Search industry in general.

SE Guide – “The small business guide to Search marketing”. I have gained a lot of valuable insight into the Search industry just by adding their RSS feed to my reader. A special treat: Stoney de Geyter’s “Best Damn” checklist series.

YSearch – Again, not one of my favourite resource, but an imperative for Search marketers who want to stay on top of the game. It is the official Yahoo! Search blog.

Yoast – Joost de Valk offers valuable advice Search Engine Optimization, web development and WordPress tweaking.

SEO by the Sea – SEO and Internet marketing reasearch presented by Bill Slawski.

Small Business SEM – Matt McGee offers SEM solutions for small business owners.

ProBlogger – Learn power blogging from the experts.

Daily SEO Blog – Despite its name, the Daily SEO Blog is so much more than just a weblog for Search advice. It features articles about social media, SERPs strategies pertaining to specific industries and much, much more.

Michael Gray’s SEO Blog – Michael Gray is an established SEO professional and his blog posts (”howls”?) always constitute a decent read.

Pronet Advertising – Neil Patel’s approach to blogging, networking, data mining and marketing.

SEO Black Hat – The dark side of the SEO force.

Link Building Blog – The title is self-explenatory.

Stuntdubl – Todd Malicoat (aka Stuntdubl) doesn’t blog as often as he should, but his posts provide valuable insights into the complexities of the SEO trade.

Jim Boykin – Jim Boykin of WeBuildPages blogs about link building and SEO.

David Naylor – David Naylor, ladies and gentlemen!

Bruce Clay, Inc. – These are the fine people who brought us the Search Engine Relationship chart, a frequently used graph for SEO presentations and business proposals.

SEO Refugee – The shady harbour for retired SEO guerrilla veterans.

Blue Hat SEO – What happens when you search for advanced SEO tactics that are neither White Hat, nor Black Hat? You turn to Blue Hat SEO.

Blogscoped – A lot of Google talk (pun intended).

HuoMah SEO Blog – Search Engine Marketing and Internet marketing news straight from the dojo.

Bill Hartzer – Search Engine Marketing guru Bill Hartzer shares his insights on the business of Search.

AimClear – A SEO blog focusing on news and community updates, as well as information about conferences and gatherings of Search experts.

PPC Hero – They are the real heroes of our day, the PPC specialists who strive to make this world a better more profitable place.

Traffick – A blog oriented towards the business end of Search.

SEO ROI – Clean, concise message: what do we expect from a SEO specialist? Return on investment.

Brent Csutoras – Brent Csutoras is an online marketing consultant focusing on social media and online PR.

Cre8PC – Looking beyond the lame wordplay, Cre8PC is a pretty decent resource for usability engineering techniques.

Grok Dot Com – FutureNow’s marketing optimization blog.

SEM Gurus – A blog about affiliate marketing, ppc and social media marketing.

Vanguard SEO Blog – The Vanguard SEO Blog features articles relating to SEM in general, but focusing specifically on the game industry, in which the company’s managing director, Gary Beal has made a name for himself.

SEO Theory – SEO Theory takes the marketers back to school with a more academic approach to the world of Search.

SEO Chicks – A feminist perspective on Search… how does that even work?

Hitwise Intelligence Blog – Another more technical blog, focusing on web metrics and analysis.

Fantomaster – The recognized authority in the field of cloaking.

Conversion Marketing – Ian Lurie’s take on the world of online marketing.

SEO Smarty – A good pit stop to get ideas for social media campaigns, SEO copywriting and link building angles.

Greg Boser Blog – SEO, SEM and Internet marketing with Greg Boser.

Local SEO GuideThe online Search Engine Optimziation guide for local business.

Daily SEO Tip – Conquering the SERPs, one tip at a time.

SEOptimise – A UK-based SEM and social media marketing company.

Vanessa Fox Nude – A funny, yet professional take on the Search industry by Vanessa Fox.

SearchRank Blog – Good advice about link building, keyword research and general SEO.

Web Analytics Blog – Manoj Jasra brings us the Web Analytics Blog, a valuable source of information for the world of web metrics and mobile advertising.

Dixon Jones – Dixon Jones builds links not only between websites, but between businesses, as well.

The Mad Hat – You’ve heard about White Hat, Black Hat, Grey and Blue Hat. Now introducing the Mad Hat!

Search Marketing Now – A good place to gain knowledge about applied PPC techniques.

Hobo Web Services – Hobo stands for web design, SEO and Internet marketing. Well, actually it stands for “homeless”, but bare with me!

SEOishDo you talk SEOish?

ClikZ – News and expert advice for the digital marketer.

Rimm – Kaufman Group – SEM and PPC musings from the Rimm – Kaufman Group.

Quality Nonsense Blog – Richard Kershaw delivers quality nonsense, read: affiliate marketing advice.

Red Fly Marketing – SEO and SEM advice from Dublin-based online marketing company, Red Fly Marketing.

Kate Morris – Search marketing with attitude.

London SEO – When in London, do like the SEOs.

Jennifer Slegg – What this weblog lacks in humour, it makes up for in quality. A solid read for any passionate Search marketer.

Search Views – Reprise Media’s corporate blog, focusing on dialogues and breaking news regarding the Search industry.

Alt Search Engines – A valuable source of service reviews and software recommendations.

Natural Search Blog – Who says SEO can’t be eco-friendly?

SEM Clubhouse – A meeting place for SEO boy scouts.

Your SEO Mentor – Garrett Pierson is your SEO mentor.

Dev Basu Search Marketing Blog – Marketing specialist Dev Basu shares his views of the world of Search.

Reel SEO – I am a viral marketing fanatic and this website is a great learning utensil for video marketing in particular.

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