Google’s SEO Report Card

In an effort to test their own Search Engine – friendliness, Google has released an SEO Report Card, concluding an internal research conducted on the homepages of 100 Google Products. The information provided is basic at best, but it does serve as a checklist to what Google officially considers to be SEO best practices. Thi is an interesting development of Google’s love – hate relationship with SEO and it certainly reassures us, in theory at least, that Google not only supports Search Engine Optimization, but also encourages its practice amongst its own services. One also has to wonder if this internal research has something to do with Google’s recent troubles in China… Perhaps Google is researching ways to tap into the SERPs of other Search Engines. Whatever the case may be,  I personally think Search Engines can benefit immensely from the study of Search Engine Optimization and it’s hard for me to believe that Google has just now figured it out, so this SEO Report Card is most likely either a PR stunt or a sort of encouragement towards the market.

Google’s SEO Report Card is free to download. Happy reading!

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4 Mar 2010
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